CORPORATE BITCOIN STRATEGY

Our Proposition

The Problem

The monetary environment underpinning corporate finance is undergoing a profound, historic shift. Rising sovereign debt, persistent currency debasement, and structural changes in the cost of capital are reshaping how value is stored, financed, and preserved.

For corporations, this represents a once-in-a-century transition—creating both material risks and strategic opportunities. Yet most executive teams lack a clear understanding of the monetary paradigm shift now underway, leaving financial strategy anchored to assumptions formed in a very different era.

We work with boards and executive teams to build a shared understanding of today’s monetary dynamics, place emerging tools such as Bitcoin in proper historical and strategic context, and translate that understanding into clear, organization-specific strategy.

From there, we support leaders in identifying the risks and opportunities most relevant to their business—across treasury, capital allocation, governance, and long-term positioning—and in turning strategy into action through disciplined implementation, internal alignment, and execution support.

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The Challenge & Our Approach

Corporate Bitcoin Strategy Services

Our services cover every stage of your Bitcoin strategy journey, from exploration to implementation

As of January 2026, over 190 publicly listed companies world wide hold bitcoin on their balance sheets.

Collectively, they hold more than : 1,000,000 BTC, representing ~5% of the total available supply.

Corporate Bitcoin adoption is entering a new phase: the question is no longer whether Bitcoin is too risky to hold, but whether it is too risky to ignore.

Explore More From Orange Wheel

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Book an Intro Meeting

Free
Duration - 30 min
Location - Copenhagen & Virtually

Interested in how Bitcoin may strengthen your long-term company strategy? Book a brief intro meeting to discuss objectives, constraints, and possible next steps.

FREQUENTLY ASKED QUESTIONS

Why are companies considering Bitcoin as a treasury asset?

An increasing number of companies are exploring Bitcoin as part of their treasury strategy due to its scarcity, hedge against inflation, and independence from traditional unstable monetary systems. Over the past decade, Bitcoin has significantly outperformed fiat currency and many traditional assets, leading some firms to view it as a long-term store of value rather than a speculative instrument.

Bitcoin Strategy

What typically drives a company to allocate Bitcoin to its balance sheet?

Motivations vary, but often include protection against currency debasement, long-term capital preservation, diversification away from fiat exposure, and strategic positioning in a changing financial environment. For some companies, Bitcoin also represents an opportunity to deploy excess liquidity more productively over long time horizons.

What does managing a Bitcoin treasury involve in practice?

Bitcoin treasury management includes defining allocation policies, establishing governance and approval processes, implementing secure custody solutions, and ensuring alignment with existing financial and risk frameworks. Ongoing oversight and strategic review are essential to ensure the approach remains consistent with corporate objectives.

Is a Bitcoin treasury strategy appropriate for every company?

Bitcoin is increasingly relevant for all companies as part of the long-term monetary transition. However, due to its current volatility and evolving market maturity, not every organization is positioned to adopt Bitcoin on its balance sheet today. A responsible approach considers a company’s liquidity profile, time horizon, and governance readiness, often starting with limited exposure through free cash flow before exploring more advanced structures.

How are corporate Bitcoin holdings secured?

Corporate Bitcoin custody relies on institutional-grade security models, often using multi-signature setups that distribute control across multiple parties or systems. This reduces single points of failure, supports internal controls, and aligns with audit and governance requirements.

Do companies need to hire internal Bitcoin specialists to manage this?

Not necessarily. Many companies choose to work with external advisers who act as an extension of the internal team. This provides access to specialized Bitcoin expertise, strategic guidance, and operational support without the need to hire dedicated full-time personnel.

Contact Us

Reach out to start your Corporate bitcoin strategy journey.